The New Media Institute (NMI) is a research and fact finding organization whose mission is to improve public understanding of issues surrounding the Internet and other forms new media communications. NMI works directly with the news media, researchers, academics, government and industry professionals and serves as a primary resource of facts, statistics and analysis.

Cocktails and Alcohol in the Digital Ages

winter cocktails.jpgWe are finally past the heat of summer and while the northeast has had mild weather, we still can’t wait for fall to arrive. Frankly, I am looking forward to all of what fall promises including the social whirl and other activities that follow during the holidays. What that means to me is indoor entertaining and the wonderful warmth of friends and families. An integral component is often alcoholic beverages for the adults.

Obviously this column is not a piece from the Food Network, HGTV or the Travel Channel. Rather, the focus is on how the digital era has changed (and maybe even improved) one aspect of entertaining: bartending. There are many products out there in pricing ranging from $24.98 to over $5000. Naturally, their capabilities and ensuing results vary tremendously.

Sign Up for New Media Updates
Email: