The New Media Institute (NMI) is a research and fact finding organization whose mission is to improve public understanding of issues surrounding the Internet and other forms new media communications. NMI works directly with the news media, researchers, academics, government and industry professionals and serves as a primary resource of facts, statistics and analysis.

NMI Editor

Content Posted by NMI Editor

July 2013 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in July with 67.0 percent of search queries conducted.

SPAM: Delivering Malware and Advertising Dangerous Counterfeit Goods

Cyber criminals have long used spam (unsolicited e-mails, usually containing links to websites selling counterfeit goods) as a method to make money and infect computers with malicious software (malware.) Spammers can send billions of these e-mails daily and some of them contain malware designed to steal usernames and passwords for online banking websites and harvest personal information such as names, addresses, or social security numbers.

June 2013 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. smartphone industry during the three month average period ending June 2013. Apple ranked as the top smartphone manufacturer with 40 percent OEM market share, while Google Android led as the #1 smartphone platform with 52 percent platform market share.

Ransomware Purporting to be from the FBI is Targeting OS X Mac Users

In May 2012, the Internet Crime Complaint Center posted an alert about the Citadel malware platform used to deliver ransomware known as Reveton. The ransomware directs victims to a drive-by download website, at which time it is installed on their computers. Ransomware is used to intimidate victims into paying a fine to “unlock” their computers. Paying the fine does nothing to solve the problem with the computer; do not follow the ransomware instructions. The ransomware has been called “FBI Ransomware” because it uses the FBI’s name.

Winners of the 2012 New Media Awards Announced

Today, the New Media Institute announced the winners of its 2012 New Media Awards. Entries ranged from local to global, with submissions coming in from around the world. Entries were judged based on innovation, design, user-friendliness, how dynamic they are, and most importantly -- how well they serve their audience's needs. 

For Display Ads, Being Seen Matters More than Being Clicked (comScore & Pretarget)

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, and Pretarget, the intent targeting company, today released results of an online advertising study which found that ad viewability and hover time are more strongly correlated with conversions (defined as purchases and requests for information) than clicks or total impressions.

21% of Adults Have Read an e-Book in the Past Year (PewInternet)

One-fifth of American adults (21%) report that they have read an e-book in the past year, and this number increased following a gift-giving season that saw a spike in the ownership of both tablet computers and e-book reading devices such as the original Kindles and Nooks. In mid-December 2011, 17% of American adults had reported they read an e-book in the previous year; by February, 2012, the share increased to 21%. 

Social Media and the Workplace

With the increasing use of social media in our society, I find myself more and more counseling business clients on issues arising from the use of social media by their employees.  We still, of course, have the standard range of employment law issues, such as wrongful discharge, employee leaves, disability discrimination, and workplace harassment.  However, social media issues have become increasingly more prominent in the workplace.

NMI Announces Winners of the 2011 New Media Awards – Website Awards Competition

The New Media Institute’s 2011 New Media Awards Competition has concluded its judging process and has announced 27 winners in this year’s website awards competition.  “This year’s competition was thrilling with websites ranging from local to global.  Winners are not judged solely on design, but how well they are using this technology to serve and communicate to their audiences,” said Barbara Eber-Schmid, Executive Vice President of the New Media Institute, which holds the annual New Media Awards. “Congratulations to all of the winners who so rightly deserve to be recognized for their display of excellence in new media communications.”  
View the Winners of the 2011 New Media Awards:  http://www.newmediaawards.org/websiteawards/2011/website_awards_winners.html  

Thou Shalt Always Remember the Twitter/Weinergate Cautionary Tale

Needless to say, Anthony Weiner’s sophomoric escapades using Twitter as his way to commit political suicide is sad, to say the least. There are many morals to this story, but as our focus is on new media, let’s focus on that element of this cautionary tale. 

Sign Up for New Media Updates
Email: